The most common mistakes in SEO

Know the most common SEO mistakes in order to avoid them and improve the positioning of your website or online store.

SEO, or search engine optimization, is essential to the success of a website, as it helps improve its ranking in search results and increase its traffic. However, many sites make mistakes that can negatively affect their SEO. In this post, we will mention the most common mistakes and give recommendations on how to avoid them and improve your website's SEO.

One of the most common mistakes in SEO is not having a keyword strategy. It is important to research and choose keywords relevant to your website and content in order to optimize it effectively.

Another common mistake is not optimizing images, as this can affect the loading speed of the site and make it less attractive to search engines.

It is also important to have a friendly URL structure, as this helps search engines to better understand the content of your site. But these are not all the most common mistakes - we're not done yet!

There are many factors, which although they seem beginner and known in the obvious that should not be done, many web owners do them seriously damaging the SEO of your website. These points are:

• Not having quality content: Search engines value quality and relevant content, so it is important to make sure you have useful and well-written content.
• Not having an internal linking structure: Internal linking structure is important to help search engines understand your site's hierarchy and crawl it effectively.
• Not having an external backlink strategy: Quality external links can help improve your search engine rankings, so it's important to have a strategy for getting them.
• Not having a social media strategy: Social media can help increase traffic to your site and improve your online presence, so it is important to have a strategy to use it effectively.
• Not having content adapted to mobile devices: more and more people are accessing the internet through mobile devices, so it is important to make sure you have an optimized version of your site for mobile devices.
• Not measuring and analyzing results: it is important to measure and analyze the results of your SEO strategy in order to make adjustments and improve your search engine rankings in the long term.

These are just some of the most common mistakes, but there are many others that can negatively affect your SEO, such as poor organization of your web page content.